In the world of live entertainment and concerts, ticketing is a crucial element of marketing and sales development. It's an opportunity to increase the visibility of your programming, attract new audiences, and offer memorable experiences. Imagine a fully automated, physical ticketing kiosk located in high-traffic areas such as shopping malls, large retail stores, and more. This is Ticket Station: ticketing 2.0. This innovative ticketing kiosk is revolutionizing how theaters and concert venues manage their sales, enhance their brand awareness, and interact with their audiences.
The Ticket Station offers a multitude of advantages for theaters and concert venues. It enhances your venue's visibility by placing ticketing points in high-traffic locations such as shopping centers and supermarkets. This allows you to reach a wider audience, effectively promote your events, and strengthen your venue's local brand image without the high costs of traditional advertising and/or dedicated spaces in such locations. The fully customizable kiosk, branded with your colors, attracts customers' attention more easily than a simple ticket counter. In exchange for additional services, such as special offers or partner events, shopping centers often agree to place the kiosk free of charge, thus strengthening local partnerships and adding an extra service to their offerings for their customers.
Another advantage of the Ticket Station is its ability to encourage impulse purchases by audience members, which is crucial for theaters and concert halls. Installed in high-traffic areas, the kiosk attracts the attention of passersby with its colorful and intuitive interface, as well as its visual and auditory stimuli. It makes buying tickets simple, quick, and appealing. Customers, already engaged in a shopping journey within the mall or department store they are in, are more likely to buy tickets on impulse. The immediate availability of tickets allows visitors to finalize their decision without delay, thus avoiding the procrastination associated with other ticket purchase methods.
Our ticketing kiosk offers new opportunities by reaching a wider and more diverse audience than average. It attracts passersby who might not otherwise be exposed to traditional ticket sales channels. Establishments equipped with the kiosk are seeing increasing interest from new audiences or those who don't often attend cultural events.
In fact, already installed by professional sports clubs, 79% of their sales last season were to new customers or people who hadn't attended in a long time.
Far from competing with traditional sales channels, the Ticket Station complements them by targeting customers who don't necessarily think about buying tickets. By collecting data on this new audience, establishments can expand their customer database and personalize their offers and communications, thus adapting their marketing strategy to the specific needs and interests of these new spectators.
Our team handles all aspects of managing your Ticket Station, ensuring impeccable service:
Kiosk Installation: We place Ticket Stations in the most suitable locations according to your marketing strategy. As specialists in mass distribution and retail, we can help you find ideal points of sale and initiate discussions with these locations.
Maintenance and Upkeep: We ensure the smooth operation of the kiosks through preventative and corrective maintenance. The center's staff doesn't need to do anything; the kiosk is completely autonomous.
24/7 Telephone Support: Our team is available at any time to address your needs and those of your customers.
Ticket Sales: We handle ticket sales for each event, guaranteeing a seamless experience for visitors. Payment is made directly at the kiosk, and tickets are then emailed to the customer.
Interface Customization: Outside of sales periods, we can set up promotions and contests to maintain public interest. The kiosk can also be customized with your colors and respects the graphic charter of your brand.
In short, the Ticket Station is much more than just a ticket vending machine. It embodies the future of ticketing for theaters and concert venues by combining physical and digital elements, offering a comprehensive and innovative solution to increase visibility, boost sales, and strengthen audience engagement.
Furthermore, take advantage of The Keepers' multi-service offering with our other innovations such as the motorcycle helmet storage (jet), the hand sanitizer dispenser (datastation), and the mobile phone charging station (flash). All these innovations integrate seamlessly into the service offerings of cultural and leisure venues, thus enhancing the visitor experience.
hello@thekeepers.io
+33 1 84 19 37 90